eBook

The Inevitable Convergence of AdTech and MarTech

AND WHY YOU SHOULD CARE!

Publishers find themselves driven by the need to better monetize and adapt their businesses in an era of increasing personalization. While AdTech allows publishers to collect data and offer market-leading ad solutions, they are now feeling the pressure to leverage all the data at their disposal. They are increasingly complementing it with more MarTech solutions.

In this ebook, we’ll discuss how the convergence of AdTech and MarTech is making one-to-one relationships a possibility for publishers who want to be in control.

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Learn more about Jeeng

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Multichannel Messaging

Leverage our digital monetization ecosystem, which spans across email, web, push notifications, and emerging technologies.
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Advertiser Platform

Extend your reach with our Advertiser Platform, in which you can reach millions of high-value, opt-in subscribers through trusted publishers.
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Elite Partners

Join publishers like Seattle Times, The Atlantic, and Bonnier, and advertisers such as Motley Fool, Rainmaker Ad Ventures, Target Corp., and Refinery 29.

Find out how the convergence of AdTech and MarTech can benefit publishers.

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